October 16, 2009
We’ve just completed work on the new website for The Beat is the Law documentary.
The visual style of the site is inspired by the work of Martin Bedford – a highly influential graphic designer and co-founder of the Leadmill in Sheffield. The Park Hill flats which dominate the Sheffield skyline are a powerful image and evoke unique memories for the people of Sheffield including many of the musicians participating in the film, so we decided they should be an ever-present part of the site. Bold contrasting colours and high-contrast imagery highlight the different areas of the site. You won’t find many clean lines and straight edges on this site.
Quotes from the film are pulled out and displayed randomly throughout your journey through the site. When clicked, you can watch the part of the film they were taken from.
As well as the video clips and screenings news and reviews, we have built a shop, a media area (including exclusive video, photos and a listening room where rare Sheffield tracks can be played) and a “Making Of” section. The site pulls together content hosted on Vimeo, YouTube, Flickr and Twitter and makes full use of Facebook to complete the social media coverage – vital for a site like this.
Technically, the site it totally content managed by the film’s producers at every level.