10th Planet » Advertising

The Beat is the Law

Studio — Thu, 15 Oct 2009 14:26:00 +0000

The Beat is the Law is a sequel to 2001′s “Made in Sheffield”, a chronicle of the rise of music in the city from the early 1970s to the early 1980s when pioneers such as the Human League, ABC, Cabaret Voltaire, Heaven 17, Pulp, I’m So Hollow, Artery, The Extras, 2.3, Clock DVA and The Comsat Angels set about their mission…to “kill off Rock and Roll”!

That film was premièred at Sheffield’s International Documentary Festival (another client of ours!) and has since become an international success, becoming part of musical history itself as well as making it into Time Out’s list of 50 greatest Musical Films Ever. It also features one of the last interviews with John Peel, as well as contributions from all the main players.

“The Beat is the Law” continues the story through to the 1990s taking in Pulp, Babybird, Longpigs, Moloko and more and also follows the rise of dance music from Warp, FON and WAU!MrModo as well as interviews with Jarvis Cocker and Richard Hawley.

Eve Wood (director) and Richard Wood (Producer) asked us to create a website for this project after a conversation between Andy and Eve which started in the Showroom cinema in 2001, got interrupted, and then, strangely, resumed in 2008 in exactly the same place.

Working as sponsors of the documentary we created a blog-based website so that the producers can make instant updates and drive the promotion of the film as it gains momentum between its preview screening as part of Sensoria 2009 and its full premiere at DocFest.

www.thebeatisthelaw.com

Complete Runner

Studio — Fri, 22 May 2009 15:56:08 +0000

After designing Complete Runner’s website in 2001, the owners felt it was time for a change and to embrace new technology.

10th Planet updated everything both visually and technically to bring the online store back up-to-date and build on the success of the old site.

The site was built ontop of a heavily customised Zen Cart installation. We took the Zen Cart framework and pushed it to its absolute limits, eschewing the very tired pre-built templates and conventions that were currently on offer.

As well as designing and building the site we also registered the domain and provide managed hosting for the site. This means that Complete Runner has complete peace of mind and know who to turn to when they need help.

Since the update, sales have started coming in from all over the world and increased overall by more than 20% and look to improve even further.

www.completerunner-online.com

Sensoria 2009

Studio — Mon, 20 Apr 2009 13:04:11 +0000

10th Planet took on the task of designing the print and web presence of the innaugral Sensoria festival in 2008. We were so in agreement for the need for such an event in Sheffield that we became in-kind sponsors of the project.

The festival’s aim was to bring together film, music, visual arts and performance in somthing never before experienced in Sheffield and was a roaring success.

2009 sees the project continue with a brand new website which is built on a blogging system to allow instant updates by the organisers and also feedback from the public. Social networking is also a vital part of the marketing approach.

As well as the website we produced advertising material, brochures, programmes and posters as in-kind sponsors of the festival. Sensoria also has a year-round commitment to education and arts promotion and we are also involved in a number of its side-projects.