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November 2008


Branding, Creative Services, Web

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When K-Pasa decided to relaunch itself, they came to us for help. Previously K-Pasa had been a cheap and cheerful restaurant that was frequented mostly by students. The owners wanted to reinvent itself and move upmarket and we were drafted in to help realise it.

We were originally contracted to design the logo and brand, menus, stationery, and signage, but after their architect turned in some uninspiring ideas, we ended up designing the interior as well. Not being ones to turn down a challenge we took the opportunity to create a bold and vibrant interior that reflected the restaurant’s novel approach to Mediterranean cuisine.

K-Pasa launch night invite

We offset bright, bold and earthy colours with modern furniture and fittings to create a space which felt exclusive and upmarket without being snooty and alienating. We created original artwork for the block canvases placed around the restaurant and then oversaw the shopfitters to ensure that what we planned actually came out right.

In the weeks leading up to the launch we also created invitations to the opening night, built the K-Pasa website to help promote the launch and build up and online presence. We also helped to start a mailing list and advised on the use of social media, such as the setting up of a K-Pasa group on Facebook.

Andy even helped the new management choose their new chef with a tasting session…much to everyone else at 10th Planet’s annoyance.

A review fromĀ The Sheffield Telegraph

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