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	<title>10th Planet &#187; Logo Design</title>
	<atom:link href="http://10thpla.net/tag/logo-design/feed/" rel="self" type="application/rss+xml" />
	<link>http://10thpla.net</link>
	<description>A full service design agency in Sheffield</description>
	<lastBuildDate>Wed, 20 Jul 2011 10:09:06 +0000</lastBuildDate>
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		<title>N&amp;SE Coffey Design &amp; Build</title>
		<link>http://10thpla.net/portfolio/print/nse-coffey-design-build/</link>
		<comments>http://10thpla.net/portfolio/print/nse-coffey-design-build/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 12:06:51 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Brand Direction]]></category>
		<category><![CDATA[Corporate Identity]]></category>
		<category><![CDATA[Logo Design]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://10thpla.net/?p=597</guid>
		<description><![CDATA[Full service, cross media branding and development]]></description>
			<content:encoded><![CDATA[
<a href='http://10thpla.net/portfolio/print/nse-coffey-design-build/attachment/coffey-intro/' title='coffey-intro'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2010/03/coffey-intro-150x150.jpg" class="attachment-thumbnail" alt="coffey-intro" title="coffey-intro" /></a>
<a href='http://10thpla.net/portfolio/print/nse-coffey-design-build/attachment/imgp1332/' title='N&amp;SE Coffey Brochure'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2010/03/IMGP1332-150x150.jpg" class="attachment-thumbnail" alt="N&amp;SE Coffey Brochure" title="N&amp;SE Coffey Brochure" /></a>
<a href='http://10thpla.net/portfolio/print/nse-coffey-design-build/attachment/imgp1329/' title='N&amp;SE Coffey Brochure'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2010/03/IMGP1329-150x150.jpg" class="attachment-thumbnail" alt="N&amp;SE Coffey Brochure" title="N&amp;SE Coffey Brochure" /></a>
<a href='http://10thpla.net/portfolio/print/nse-coffey-design-build/attachment/coffey-id/' title='Coffey ID'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2010/03/coffey-id-150x150.jpg" class="attachment-thumbnail" alt="Coffey ID" title="Coffey ID" /></a>
<a href='http://10thpla.net/portfolio/print/nse-coffey-design-build/attachment/coffey-website/' title='Coffey-Website'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2010/03/Coffey-Website-150x150.jpg" class="attachment-thumbnail" alt="Coffey-Website" title="Coffey-Website" /></a>

<p><span id="more-597"></span></p>
<p>In need of a complete re-brand, promotional materials and a web presence all at once? You&#8217;ve come to the right place! This is what we mean when we talk about being a full service agency, unlike many agencies who farm work out, we can do everything in house, meaning you can be confident about the quality of work you receive across the full spectrum of creative media.</p>
<p>N&amp;SE Coffey are a family run building firm, specialising in high quality domestic refitting and home improvements. They wanted a corporate identity that would extend a professional, reliable yet approachable personality. We delivered a modern, forward looking personality that infers dependability.</p>
<p>We also built them a portfolio website that would complement the brochure and promotional materials. By doing this at the same time we were designing the print materials meant that we could enforce brand cohesion across all the material.</p>
<p><a href="http://www.coffeybuilders.co.uk" target="_blank">www.coffeybuilders.co.uk</a></p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Dave Butcher</title>
		<link>http://10thpla.net/portfolio/print/dave-butcher/</link>
		<comments>http://10thpla.net/portfolio/print/dave-butcher/#comments</comments>
		<pubDate>Mon, 24 Aug 2009 15:42:52 +0000</pubDate>
		<dc:creator>Studio</dc:creator>
				<category><![CDATA[Print]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Logo Design]]></category>
		<category><![CDATA[Promotional Materials]]></category>

		<guid isPermaLink="false">http://newer.10thpla.net/?p=289</guid>
		<description><![CDATA[A custom search optimised gallery site, built from the ground up.]]></description>
			<content:encoded><![CDATA[<div>
<div>

<a href='http://10thpla.net/portfolio/print/dave-butcher/attachment/db-intro/' title='Dave Butcher Homepage'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/09/db-intro-150x150.jpg" class="attachment-thumbnail" alt="Dave Butcher Homepage" title="Dave Butcher Homepage" /></a>
<a href='http://10thpla.net/portfolio/print/dave-butcher/attachment/db-refine/' title='Dave Butcher Refining Searches'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/09/db-refine-150x150.jpg" class="attachment-thumbnail" alt="Users can filter the photos by clicking on keywords to get better results" title="Dave Butcher Refining Searches" /></a>
<a href='http://10thpla.net/portfolio/print/dave-butcher/attachment/imgp0890/' title='Course Flyers'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/09/IMGP0890-150x150.jpg" class="attachment-thumbnail" alt="Promotional Flyers for Dave Butcher&#039;s Photography Courses" title="Course Flyers" /></a>
<a href='http://10thpla.net/portfolio/print/dave-butcher/attachment/imgp0893/' title='Dave Butcher Business Cards'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/09/IMGP0893-150x150.jpg" class="attachment-thumbnail" alt="Dave Butcher Business Cards" title="Dave Butcher Business Cards" /></a>

<p>Doctor Dave Butcher is an internationally acclaimed black and white photographer. He is also a respected authority on the techniques of photography and photographic printing. He shares his skill in workshops, lectures and courses and is the author and subject of several books and magazine articles.</p>
<p>Dave was looking to pull together all of his marketing, publicity and corporate material which had built up over time and did not have any consistency or recognisable style. Much of the printed material was produced in-house on an ad-hoc basis.</p>
<p>10th Planet started from scratch and, after immersing ourselves in the world of mono photography, created a striking new corporate identity which was inspired by one of Dave&#8217;s own favourite pieces of work. The logo and accompanying style was designed to be flexible and versatile enough to be used in a very wide range of situations.</p>
</div>
<div>
<p>It was applied initially to stationery, brochures, posters and a book cover, after which we completely redesigned the website <a href="http://www.davebutcher.co.uk/">www.davebutcher.co.uk</a> to provide information, a gallery of his entire collection of work (all of which is available to purchase) and the ability to book courses. Dave can control this website himself using a bespoke content management system we created especially for the project.</p>
<p>The highly recognisable new logo, corporate style and publicity material is helping to promote the Dave Butcher brand worldwide.</p>
</div>
</div>
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		<item>
		<title>Concept Footwear</title>
		<link>http://10thpla.net/portfolio/web/concept-footwear/</link>
		<comments>http://10thpla.net/portfolio/web/concept-footwear/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 09:09:14 +0000</pubDate>
		<dc:creator>Studio</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creative Services]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[Logo Design]]></category>
		<category><![CDATA[Product Photography]]></category>

		<guid isPermaLink="false">http://newer.10thpla.net/?p=212</guid>
		<description><![CDATA[Tone of voice, Brand Identity, Sexy Orthotic Shoes. Oh yes.]]></description>
			<content:encoded><![CDATA[
<a href='http://10thpla.net/portfolio/web/concept-footwear/attachment/concept-home/' title='Concept Footwear Homepage'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/07/Concept-Home-150x150.jpg" class="attachment-thumbnail" alt="Concept Footwear Homepage" title="Concept Footwear Homepage" /></a>
<a href='http://10thpla.net/portfolio/web/concept-footwear/attachment/concept-product/' title='Concept Footwear Product Page'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/07/concept-product-150x150.jpg" class="attachment-thumbnail" alt="Concept Footwear Product Page" title="Concept Footwear Product Page" /></a>
<a href='http://10thpla.net/portfolio/web/concept-footwear/attachment/concept-shoot/' title='Product Photography'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/07/concept-shoot-150x150.jpg" class="attachment-thumbnail" alt="Product Photography" title="Product Photography" /></a>
<a href='http://10thpla.net/portfolio/web/concept-footwear/attachment/write-review/' title='Writing a Review'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/07/write-review-150x150.jpg" class="attachment-thumbnail" alt="The review form opens up on the same page for the user." title="Writing a Review" /></a>

<p><span id="more-212"></span></p>
<p>How do you make orthotic shoes sexy? This was the challenge posed to us with this project. The client wanted to steer clear of any medical connotations and focus on trying to make the product a desirable fashion item.</p>
<p>We started by choosing a look that would ooze exoticism, style and class, so the customer would feel like they were looking at a truly exceptional product. We created a baroque inspired design, filled it with luxurious reds and purples and added subtle textures to bring about a decadent, yet intimate theme.</p>
<p>From a technical view, the Concept Footwear includes a variety of features that help bring the site to life. Each style of shoe includes an interactive 360 rotating view, a feature that required us to carry out product photography and image preparation work for each style. The site was designed to be compatible with all browsers, but included some extra flourishes for people with more modern browsers such as AJAX based loading of available styles by brand and custom fonts using Flash.</p>
<p>It was important to the client to include customer feedback, so we implemented customer reviews and a star rating system, together with a moderation panel for the client. The customer can leave feedback about a product without ever leaving the page they&#8217;re on and is invited to join the Concept Footwear mailing list, providing a mechanism to create a customer database.</p>
<p><a href="http://www.conceptfootwear.co.uk/" target="_blank">www.conceptfootwear.co.uk</a></p>
]]></content:encoded>
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		<item>
		<title>Y2TX</title>
		<link>http://10thpla.net/portfolio/web/y2tx/</link>
		<comments>http://10thpla.net/portfolio/web/y2tx/#comments</comments>
		<pubDate>Wed, 15 Apr 2009 10:30:31 +0000</pubDate>
		<dc:creator>Studio</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Brand Direction]]></category>
		<category><![CDATA[Logo Design]]></category>
		<category><![CDATA[Project Management]]></category>

		<guid isPermaLink="false">http://newer.10thpla.net/?p=56</guid>
		<description><![CDATA[We created a complete brand identity for Y2TX from scratch.]]></description>
			<content:encoded><![CDATA[
<a href='http://10thpla.net/portfolio/web/y2tx/attachment/y2tx1/' title='Y2TX'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/09/y2tx1-150x150.jpg" class="attachment-thumbnail" alt="Y2TX" title="Y2TX" /></a>
<a href='http://10thpla.net/portfolio/web/y2tx/attachment/y2tx-2/' title='Y2TX'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/09/y2tx-2-150x150.jpg" class="attachment-thumbnail" alt="Y2TX" title="Y2TX" /></a>
<a href='http://10thpla.net/portfolio/web/y2tx/attachment/y2tx-doc/' title='Y2TX Doc/Fest Page'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/04/y2tx-doc-150x150.jpg" class="attachment-thumbnail" alt="Y2TX Doc/Fest Page" title="Y2TX Doc/Fest Page" /></a>
<a href='http://10thpla.net/portfolio/web/y2tx/attachment/y2txad-twist/' title='y2txad-twist'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/10/y2txad-twist-150x150.png" class="attachment-thumbnail" alt="SXSW Magazine Ad" title="y2txad-twist" /></a>

<p><span id="more-56"></span>In April 2009 the Yorkshire and Humber branch of the UKTI took a contingent of creative companies from the region across the Atlantic to the SXSW festival in Texas. We were approached to create a website to promote the delegation.</p>
<p>When the UKTI came to us, they had no plan &#8211; not even a name for the project. We responded by creating a new brand identity for the trip, Y2TX. Each company that was part of the delegation was to have their own page on the website and there needed to be a central forum for them to discuss what was going on before, during and after the event and to act as a central point of contact for prospective clients and leads.</p>
<p>We took on responsibility for working with the 16 different companies and organisations that were taking part in the delegation and we project managed the operation from start to finish, liaising with the delegates to ensure we had all their relevant information.</p>
<p>The end product was a website that focussed on bringing the delegates to the fore, with some subtle interactive flourishes to lift the site.</p>
<p>We also produced an advertisement for the official SXSW magazine to promote the delegation and Y2TX brand.</p>
<p><a href="http://www.y2tx.com" target="_blank">www.y2tx.com</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>K-Pasa</title>
		<link>http://10thpla.net/portfolio/web/k-pasa/</link>
		<comments>http://10thpla.net/portfolio/web/k-pasa/#comments</comments>
		<pubDate>Tue, 18 Nov 2008 12:17:03 +0000</pubDate>
		<dc:creator>Studio</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creative Services]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Brand Direction]]></category>
		<category><![CDATA[Exterior]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Interior]]></category>
		<category><![CDATA[Logo Design]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://newer.10thpla.net/?p=152</guid>
		<description><![CDATA[We created a complete brand for K-Pasa, from logos to menus, the web to the paint on the walls.]]></description>
			<content:encoded><![CDATA[
<a href='http://10thpla.net/portfolio/web/k-pasa/attachment/k-pasa-1/' title='K-Pasa Interior'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/09/k-pasa-1-150x150.jpg" class="attachment-thumbnail" alt="K-Pasa Interior" title="K-Pasa Interior" /></a>
<a href='http://10thpla.net/portfolio/web/k-pasa/attachment/k-pasa_3/' title='K-Pasa Exterior by Night'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2008/11/k-pasa_3-150x150.jpg" class="attachment-thumbnail" alt="K-Pasa Exterior by Night" title="K-Pasa Exterior by Night" /></a>
<a href='http://10thpla.net/portfolio/web/k-pasa/attachment/k-pasa_5/' title='K-Pasa Interior 2'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2008/11/k-pasa_5-150x150.jpg" class="attachment-thumbnail" alt="K-Pasa Interior 2" title="K-Pasa Interior 2" /></a>
<a href='http://10thpla.net/portfolio/web/k-pasa/attachment/k-pasa_4/' title='K-Pasa Menus'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2008/11/k-pasa_4-150x150.jpg" class="attachment-thumbnail" alt="K-Pasa Menus" title="K-Pasa Menus" /></a>
<a href='http://10thpla.net/portfolio/web/k-pasa/attachment/k-pasa-5/' title='K-Pasa Stationary and Business Cards'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2008/11/k-pasa-5-150x150.jpg" class="attachment-thumbnail" alt="K-Pasa Stationary and Business Cards" title="K-Pasa Stationary and Business Cards" /></a>
<a href='http://10thpla.net/portfolio/web/k-pasa/attachment/k-pasa_2/' title='K-Pasa Website'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2009/09/k-pasa_2-150x150.jpg" class="attachment-thumbnail" alt="K-Pasa Website" title="K-Pasa Website" /></a>

<p><span id="more-152"></span>When K-Pasa decided to relaunch itself, they came to us for help. Previously K-Pasa had been a cheap and cheerful restaurant that was frequented mostly by students. The owners wanted to reinvent itself and move upmarket and we were drafted in to help realise it.</p>
<p>We were originally contracted to design the logo and brand, menus, stationery, and signage, but after their architect turned in some uninspiring ideas, we ended up designing the interior as well. Not being ones to turn down a challenge we took the opportunity to create a bold and vibrant interior that reflected the restaurant&#8217;s novel approach to Mediterranean cuisine.</p>
<p><img class="size-full wp-image-264 alignright" title="K-Pasa launch night invite" src="http://10thpla.net/wp-content/uploads/2009/09/invite.jpg" alt="K-Pasa launch night invite" /></p>
<p>We offset bright, bold and earthy colours with modern furniture and fittings to create a space which felt exclusive and upmarket without being snooty and alienating. We created original artwork for the block canvases placed around the restaurant and then oversaw the shopfitters to ensure that what we planned actually came out right.</p>
<p>In the weeks leading up to the launch we also created invitations to the opening night, built the <a href="http://www.k-pasa.co.uk/" target="_blank">K-Pasa website</a> to help promote the launch and build up and online presence. We also helped to start a mailing list and advised on the use of social media, such as the setting up of a <a href="http://www.facebook.com/group.php?gid=40818874461" target="_blank">K-Pasa group on Facebook</a>.</p>
<p>Andy even helped the new management choose their new chef with a tasting session&#8230;much to everyone else at 10th Planet&#8217;s annoyance.</p>
<p>A review from <a title="Sheffield Telegraph" href="http://www.sheffieldtelegraph.co.uk/foodguide/It39s-in-with-the-new.4786217.jp" target="_blank">The Sheffield Telegraph</a>&#8230;</p>
]]></content:encoded>
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		</item>
		<item>
		<title>New Era Aquaculture</title>
		<link>http://10thpla.net/portfolio/print/new-era-aquaculture/</link>
		<comments>http://10thpla.net/portfolio/print/new-era-aquaculture/#comments</comments>
		<pubDate>Wed, 23 Nov 2005 10:05:28 +0000</pubDate>
		<dc:creator>Studio</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Brand Direction]]></category>
		<category><![CDATA[Logo Design]]></category>

		<guid isPermaLink="false">http://newer.10thpla.net/?p=215</guid>
		<description><![CDATA[Launching a brand new product into a crowded market place and making an impact? No problem.]]></description>
			<content:encoded><![CDATA[
<a href='http://10thpla.net/portfolio/print/new-era-aquaculture/attachment/nea-range/' title='New Era Aquaculture Range'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2005/11/nea-range-150x150.jpg" class="attachment-thumbnail" alt="New Era Aquaculture Range" title="New Era Aquaculture Range" /></a>
<a href='http://10thpla.net/portfolio/print/new-era-aquaculture/attachment/nea-pots/' title='Nea Era Aquaculture Pots'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2005/11/nea-pots-150x150.jpg" class="attachment-thumbnail" alt="Nea Era Aquaculture Pots" title="Nea Era Aquaculture Pots" /></a>
<a href='http://10thpla.net/portfolio/print/new-era-aquaculture/attachment/nea-filter/' title='Reverse Osmosis'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2005/11/nea-filter-150x150.jpg" class="attachment-thumbnail" alt="Illustrative work for promotional infographics" title="Reverse Osmosis" /></a>
<a href='http://10thpla.net/portfolio/print/new-era-aquaculture/attachment/nea-more-pots/' title='Cichlid Pellets'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2005/11/nea-more-pots-150x150.jpg" class="attachment-thumbnail" alt="Cichlid Pellets" title="Cichlid Pellets" /></a>
<a href='http://10thpla.net/portfolio/print/new-era-aquaculture/attachment/nea-site/' title='Nea Site'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2005/11/nea-site-150x150.jpg" class="attachment-thumbnail" alt="The New Era site provides in depth information about their products." title="Nea Site" /></a>
<a href='http://10thpla.net/portfolio/print/new-era-aquaculture/attachment/trop/' title='Tropical Flakes'><img width="150" height="150" src="http://10thpla.net/wp-content/uploads/2005/11/trop-150x150.jpg" class="attachment-thumbnail" alt="Tropical Flakes" title="Tropical Flakes" /></a>

<p><span id="more-215"></span>New Era had an unenviable task when they started. They were trying to enter an already overloaded market, although they had an excellent and innovative product.</p>
<p>When we were approached we didn&#8217;t know very much about fish, so we immersed ourselves in some in-depth research. What we found was that while there was lots of different products on the market there wasn&#8217;t a lot to differentiate between them. We decided to pitch New Era&#8217;s products as a luxury item, opting to focus the brand around black packaging instead of what seemed to be an industry standard of white emblazoned with gaudy, tacky labels. The result was a product that really stood out on the shelf packaged in a way that the best product on the market deserved.</p>
<p>We have been working with New Era for a number of years now and our relationship with them goes from strength to strength, advising them on new campaigns and producing all their promotional material, packaging, exhibition panels and website.</p>
<p><a href="http://www.new-era-aquaculture.com/">www.new-era-aquaculture.com</a></p>
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